Marche: Italy’s Best Kept Secret exploring the authenticity of the Marche Region ✨ The “Marche Region: Italy’s Best Kept Secret” spot features a young girl named Bella (Elisa Andreoli) as she discovers the Marche Region, who describes the region’s hidden gems. Bella’s journey takes her to a place that feels timeless and enchanting, and she shares her experience with the audience. This spot captures the essence of the Marche Region, a place of unspoiled beauty and authentic Italian charm that remains a secret to many travelers.
Promotional video called Marche Italy’s Best Kept Secret
The promotional clip created by the Marche Region and Visit Italy specifically for abroad will be broadcast until 3 July on large displays spread throughout the area crossed by over 450,000 people every day. The goal, the promoters explain, “Is to intercept more and more international travellers, thanks to the increase in arrivals from abroad recorded in the last two years and the presence of foreigners, which in 2023 reached 1,714,808 in the region“.
Video by Massimiliano Marcucci, Visit Italy head of Creativity. Visit Italy is the first independent promoting channel for Italy in the world.
A region to visit also by bicycle 🚴 Italy’s Best Kept Secret
Thanks to the new cycle paths it is possible to visit the Marche Region by bicycle also with e-bikes through specialized cycling tour guides. Visit the Riviera del Conero and the city of Numana overlooking the sea is amazing.
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CC BY-NC-ND 4.0
